Role: Creative Lead and Art Direction
Collaborators: Freddy Arvizu - Marketing and Communications Manager
David Choi - Easy PoE Product Manager
Brian Tutor - EasyLink Product Manager
Michael Shin - C4G Product Manager
Objective: To redesign the brochure for products utilizing new design trends that highlight the selling points of the products
Materials: Designed a brochure guideline for the uniform brochure design across all products, and brochures for print and distribution with elevated brand presence
Outcome: Informed products’ strengths to potential leads and brought them through the bottom of the funnel
Tools used: Adobe Illustrator, Photoshop
EASY PRODUCTS BROCHURES
PROCESS
Layout Sketch
Initial draft vs. Final version
Initial draft vs. Final version
Initial draft vs. Final version
Design Guidelines